Salesforce SteelBrick CPQ has helped many businesses streamline quoting and contracting over the years. Now that Salesforce has stopped selling the SteelBrick CPQ solution, many teams are actively reassessing their CPQ solution needs and exploring modern options that better align with Salesforce’s current direction.
If you're in that boat, you're not alone. Many companies are looking for tools that offer stronger quote to cash capabilities, better scalability, and tighter Salesforce integration.
What is SteelBrick CPQ?
SteelBrick CPQ (short for Configure, Price, Quote) was built to help sales teams move faster. It automated quoting, simplified proposal workflows, and integrated with Salesforce to reduce manual tasks. For many teams, it did exactly what they needed at the time.
What’s Happening With SteelBrick and Why It Matters
Salesforce acquired SteelBrick in 2015 and rebranded it as Salesforce CPQ. For years, it served as a popular quoting tool within the Salesforce ecosystem. But Salesforce has since shifted its focus to Revenue Cloud, which combines CPQ, billing, and revenue management into a single platform.
Salesforce has quietly announced that it will no longer sell the SteelBrick CPQ solution, signaling the beginning of its sunset and eventual end-of-life. While Salesforce has committed to maintaining current support levels, the lack of ongoing innovation is prompting many customers to evaluate more modern CPQ solutions that align with Salesforce’s future direction.
If your team relies on SteelBrick, the writing’s on the wall. Continuing to build on a platform that’s no longer evolving can create risks around performance, user adoption, and integration.
This shift is a signal to reassess your CPQ approach and consider platforms that align with how modern revenue teams work.
Why Teams are Reassessing
As business needs have evolved, so have expectations for CPQ. What worked five years ago may not be enough today. Here are some of the common reasons teams are looking for more:
- Customization takes effort. Many teams have found that tailoring the system to their process requires ongoing admin resources.
- Pricing can feel limiting. Some businesses need more flexibility than the original model allows.
- Growth brings new complexity. As organizations scale, they often need deeper automation and more robust quote to cash workflows.
- Integration needs have shifted. Even with native Salesforce connections, users have reported challenges identifying the right architecture for their setup.
As companies grow and sales operations get more sophisticated, many teams are now looking for CPQ tools that support the entire quote to cash lifecycle with fewer workarounds and more flexibility.
How to Evaluate a Modern CPQ Platform
Choosing a new CPQ solution involves finding a tool that supports your full revenue process and positions your team to move faster, work smarter, and scale with confidence.
Here are key criteria to keep in mind:
| Six Key Criteria | |
| Quote to cash coverage | Look beyond quoting. Strong CPQ tools also support contracting, approvals, renewals, and billing—so your team doesn’t need to stitch together separate systems. |
| Salesforce integration | If your CRM lives in Salesforce, your CPQ should too. Native or deeply integrated solutions reduce manual work, improve data accuracy, and keep your reps focused on selling. |
| Flexibility and configuration | No two sales processes are exactly alike. Look for platforms that let you customize rules, pricing, workflows, and document templates without a mountain of code. |
| Ease of use | If the system isn’t intuitive, your team won’t use it. Choose a platform that balances power with usability for both admins and frontline sellers. |
| Scalability | The CPQ that works today should also work next year. Whether you’re adding products, regions, or revenue models, the right tool should grow with you, not hold you back. |
| Support and resources | A smooth implementation is only the beginning. Make sure the vendor offers responsive support, documentation, and a proven onboarding process. |
What’s Next?
As teams transition off SteelBrick, many are looking for a solution that doesn’t just replace what they had but levels up their entire quote to cash process. The right CPQ platform should be easy to adopt, built for scale, and aligned with your tech stack.
Conga CPQ offers a unified platform that connects quoting, contracting, and billing in one seamless workflow. It’s built for Salesforce, scales easily, and simplifies even the most complex sales processes. For companies that want enterprise-grade capabilities without the complexity or overhead of a legacy system, Conga CPQ offers the best balance of power and usability.
Planning for the Long Term
If you’re reassessing your CPQ strategy, now is the time to think beyond a one-to-one replacement. Look for platforms that not only support your entire revenue lifecycle—from quote to contract to cash—but also make the transition seamless. With solutions like Conga, teams can adopt a robust CPQ platform that mirrors the Salesforce interface they already know, reducing friction and accelerating time to value.
Curious how Conga CPQ fits into that picture? Explore the platform to see how it supports a full quote to cash journey and helps teams move forward with confidence.
